Fashion and Luxury Collaborate: Why Luxury Brands are Partnering with Nike, Adidas
Brand collaborations happen all the time nowadays. Anything goes, whether it’s fashion, decor, food, or whatever else you can think of. It allows brands to move past their brand identity and extend their reach to other markets; just this past January, Balmain introduced a collab with Barbie that includes pink Balmain bags, tees, hoodies, and […]